WordPress SEO: Optimizing Your ...</h1> </div> <div id="body_top"> <div class="lcol"> <div class="toprightpad"> <div><script type="text/javascript"></script> <script type="text/javascript" src="http://pagead2.googlesyndication.com/pagead/show_ads.js"> </script></div> <p style="margin: 0 0 500px 0; color:white; font-size: 13px;">Often times, the <title> tag is overlooked when creating a theme. This tutorial will help you optimize the <title> tag for your specific needs.</p> <div class="mtentry">  </script> <script type="text/javascript" src="http://pagead2.googlesyndication.com/pagead/show_ads.js"> </script> </p> </div-->   <div id="content" style="width: 470px;"> <p><p>Often times, the <title> tag is overlooked when creating a theme. This tutorial will help you optimize the <title> tag for your specific needs.</p> <p>I’m a huge fan of optimizing my <title>, but it takes some work to do it.</p> <p>In any thing I create or modify, I always have a separate title.php file because I normally have 10-15 lines in the file for my <title>.</p> <p>Here is what I use,</p> <p><title><?php<br /> if(isset($_GET[author_name])) :<br /> $curauth = get_userdatabylogin($author_name);<br /> else :<br /> $curauth = get_userdata(intval($author));<br /> endif;<br /> if(is_home()) { echo ‘My News Site.’; }<br /> elseif(is_single()) { the_title() . ‘ - My News Site.’; }<br /> elseif(is_date()) { echo ‘Site Archives - ‘ . get_the_time(’M Y’); }<br /> elseif(is_category()) { echo single_cat_title() . ‘ News - My Site’; }<br /> elseif(is_page()) { the_title(); }<br /> elseif(is_search()) { echo ‘My News Site Search: ‘ . $s; }<br /> elseif(is_tag()) { echo single_tag_title(’My Site Tag: ‘,true); }<br /> elseif(is_author()) { echo ‘Site Author - ‘ . $curauth->display_name; }<br /> else { echo "Sorry, page not found."; }<br /> ?></title></p> <p>Then, to simple include this file in your theme, use <?php include(’title.php’); ?> where you would normally have the <title> and it will show up as planned.</p> <p>The reason I do this for my <title>’s is because the default method used in WordPress has never been satisfactory for me. Additionally, and primarily, I have seen far better SEO results because of this.<br /> </p> <p> </p> </p> <div id="full-story" style="padding: 10px 0;"> <img src="/blog/images/story.gif" border=0 /> <a title="WordPress SEO: Optimizing Your <title>" href="http://wphacks.wordpress.com" target="_blank">View Full Story.</a> </div> <div class="posted"> Posted at 11:45:08 am | <a href="/blog/stuff/article/wordpress_seo_optimizing_your_title.php" title="WordPress SEO: Optimizing Your <title>">Permalink</a> | Posted in <a href="/blog/stuff/seo.php" title="SEO">SEO</a> </div> <div id="inner-section"> <h3>Related Stuff</h3> <a style="padding-left:10px;" href="/blog/stuff/article/improving_security_in_wordpress_plugins_using_nonces.php" title="Improving security in Wordpress plugins using Nonces">Improving security in Wordpress plugins using Nonces</a> <p style="padding-left:10px;">Using a nonce (number used once) is the best way to protect your plugin against a cross-site request forgery (CSRF) hacker-attack. 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